Traction for Restaurants

Traction is a trusted product running live in 120 restaurants and facilitated over 100,000 orders. The Food and Beverage Industry has high hopes with the product and we are getting huge demands for the same. We have been learning every day from Traction as it is a live project and facilitating thousands of customers daily. ABL grows with every project in hand and improves our own system for further relentless execution and timely delivery of quality products.

Country

Worldwide

Project

Traction for Restaurants

About this project

Challenge:

We all have seen restaurants paying high charges per order delivery to companies like Zomato, Swiggy, Uber Eats, Talabat, etc. Restaurants don’t even get the data of their loyal customers. As per the market research, loyal customers are the one who gives recurring orders to restaurants because they like the food, have the taste, prefer the flavors and like the service of that respective restaurant. Even after receiving recurring orders from loyal customers, restaurants have to pay a per order delivery charge of 7% to 34% for every order.

We can take into consideration that platforms like Zomato, Swiggy etc make way for new customers but why shall a restaurant pay for an old loyal customer?

Secondly, we also found a gap in the market regarding the restaurant ecosystem which comprises each and every tool a restaurant can need to operate the business, it may be the marketing, drag and drop a customizable website, self-hosted advanced analytics-based delivery system, and operations management tool. Therefore to overcome all these challenges we came up with the product running live in 120 restaurants in the United Kingdom, i.e. TRACTION FOR RESTAURANTS.

Process:

ABL is a process-driven organization with Six Sigma Black Belt Certified Leaders running the company. We believe if the process is right and followed with accuracy, none can stop operational excellence with relentless execution. We are not only a development company but also technical consultants, our quotations has a section for free consulting of the product developed by us per week. We believe that the product developed by us should live with running a successful business. We follow a simple process of execution, where the first step is to brief research about the project and a conference call with the client to understand the exact requirements. We pitch various new ideas and upgrades to clients during this meeting.

Once the requirements are clear and finalized, we prepare a quotation for the client followed by the second conference call to cross-check each and every point related to the project.

Once the quotation is finalized, we prepare the contract for the client and send it for submission.

Contract signature is followed by the Purchase order from the client. Where we sign and acknowledge the same. We offer weekly review meetings to the client as per our given milestones for the project and quick means of support by our support id. We believe that the success behind any quality product is the excellent process and dedicated team working on the same.

Research:

The product needed 3 years of rigorous work in collaboration with different police departments. The product development required the highest level of security as it was directly related to the state of Uttar Pradesh police. It is the best police platform that has abundant features, superb quality, and highly secured. Our highly capable development team discussed every step needed by the government and made a high-class product running across the state.

Design & Development:

High-level government officials were involved in the project from day one. Day to day communication with the Senior Superintendent of Police and District Collector was a routine for our team. Once we understood the system, we proposed the project and design.

The design was approved by the government after few revisions. The police ecosystem comprises 60 different applications which mean 60 different running features working collaboratively in a single environment and sharing the same interface.

Our project development team comprises 10 developers working full time on the product with our founders communicating directly with the government official on daily basis.

It took us 8 months to complete the project and pilot it successfully in Kumbh Mela 2019.

Quality Assurance:

Delivering quality products is one of our value stones in the company. ABL being a process-driven company can never go wrong in product delivery and development. Our founders specially channelize their energy on product quality and the following processes.

Quality assurance is a halfway ticket to be a trusted company in any field. Our Testing team checked the health of the Smart E Police Ecosystem, all errors, bugs, connectivity to the servers, the loading time of the application, support system, and all the features of 60 different applications inside the same. After checking each and every functionality, we got the product checked by the client and provided training to every police officer in the state. Later we conducted a live test of the product in Kumbh Mela 2019, facilitating over 30 million people.

Traction for Restaurants